Every year, student teams partner with a fashion industry client.
Students apply knowledge gained in the final year of studies to develop strategic and innovative solutions for the client.
Each student team presents their findings to the industry partner and a panel of industry judges at the FIELD gala event.
Holt Renfrew is the client for academic year of 2020/2021; focused on H Project – A sustainable subdivision of Holt Renfrew.
Goal: enhance H Project's digital presence, acquire new target customers, increase foot traffic and customer engagement.